BeforeTheHype started a second training session about international marketing for Flemish companies with export ambitions. The training course is organized by Flanders Investment & Trade (FIT) for a maximum of 20 companies. The reason to establish this course is that Flemish (Belgian) companies have excellent products and services, but often fail to make a strong first impression. Adapting communications to other cultures is one thing, creating and maintaining a good perception and using smart tools is another.
The training exists of three modules and runs from September till November.

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